The 20th annual AmCham DHL Express Success & Innovation Awards were held at the Pullman Auckland Hotel on 22nd August 2019, with ZIWI winning the Exporter of the Year over $10 million award for doing business with the United States.
Phenomenal growth in international export markets and a loyal following for its unique air dried pet food has seen Mount Maunganui based premium pet food manufacturer, ZIWI, catapulted into the global marketplace sixteen years ago and has since continued a fast moving upward trajectory, now placing the brand as global leader in the air-dried category. Richard Lawrence, ZIWI Managing Director, said he was delighted ZIWI had been chosen as the winner in the highly respected awards.
“It is an honor for ZIWI to win the AmCham Exporter of the Year award. This category was a tough one with extremely successful large exporters competing in this category.”
“In recent years with the help of our majority shareholders, the Stewart family, we have consistently invested in our people and plant to set up a strong network of marketing and distribution teams throughout the world. It is wonderful to be recognized for the huge passion and commitment our team has made, especially in the last few years.”
“The United States was our first export market and remains our largest and most developed. North American pet guardians have embraced ZIWI and our exceptional free-range New Zealand ingredients. We will continue to invest in growing our North American business as we expand around the world,” said Mr Lawrence.
In a move to establish the brand in the United States and Canada, ZIWI opened its first offshore office in the US in 2010. Home to 78 million dogs and recognized globally as the leader in pet nutrition, the United States was a key target market for the brand.
Today the market is well developed and ZIWI has grown a strong following, especially as an increasing number of pet owners look to premium brands that give the best nutritional value to their pet. Also assisting this growth is the humanization of pets where pet parents are seeking to replicate human food trends like the paleo diet, which focuses on grain free and high meat content.
From humble beginnings exporting the world’s first air-dried pet food in 2004, ZIWI has grown to be New Zealand’s largest pet food exporter and the global leader in air-dried pet nutrition. Ensuring we are able to satisfy demand in a global footprint across over 25 countries, ZIWI continues to expand kitchens in both the North and South Islands to ensure we are close to our supply partners.